Because the ONI reading belies the true intensity of the el nino if the hemispheric gradient is weaker....what you are saying is akin to asking how a 984mb low can be associated with a stronger storm than a 968mb low...the answer has to the with so the pattern upstream....maybe the 984mb low has a 1058mb high over Minnesota (blizzard of 1978), and in the case of the 968mb low, there is a 1022mb high.
Same thing goes with hurricanes....it depends on ambient envt. because that is part of the overall system....one storm maybe a cat 5 with a 930mb minimum central pressure, and another a cat 3.
You can generalize ENSO events by ONI, nor storms by minimum central pressure....yes, there is a correlation with intensity, but its imperfect because there are other factors at play. ENSO is a complex, multifaceted system of oscillations between seal level pressure, ocean currents and wind across the hemisphere that can't be fully captured by one index...more to it than that.