At least this year actually looks like a La Nina over the Pacific rather than just a thin strip of below normal SSTAs in the ENSO region....look at the difference between last year and this year I posted further above. Huge difference despite the La Nina actually being a little weaker this year....but in practice, it will probably act stronger and more typical than last year's did. That would be my guess anyway based off the look.
That still doesn't tell us whether we'll get a lot of snow of course....you can have classic La Nina look still produce a total blowtorch ala 1999-2000 or 2011-2012 if a vortex sets up over AK/Bering Strait, but the other features will still be present like -PNA and SE ridge, etc, etc.